Turning your Art and Crafts into Profit

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by cathy

Are you an artist or crafter? Have you ever dreamed of turning your passion into profit, but wondered how to go about it? As with any successful business: research, planning and execution are fundamental to turning your art into profit. FairsandFestivals.net is a terrific website filled with free articles, tools and advice to help potential artistic entrepreneurs. It also has a paid section that helps experienced craft sellers use advanced search to find detailed vendor specific information regarding booth costs, application deadlines and show ratings from the seller’s perspective.

My neighbor Sandy paints beautiful water colors. For years friends suggested she sell her art. Finally, last summer, she hosted a booth at our local art festival. After 3 long days of selling, and $700 invested in her booth and display, Sandy grossed only $300 in sales. Totaling all her costs, she realized her actual losses were more than $800. She made a pact with herself to figure out how to turn this loss into a lesson.

Sandy began researching successful sellers to learn their secrets. On the FairsandFestivals.net website she discovered the right show, and the right location at a show could make the difference between profit and loss. She also used their downloadable checklists and matrices to calculate what paintings produced the highest profit margins and what inventory would sell best where. She also connected with experienced show artists that shared insights into taxes, insurance, marketing and equipment.

This past weekend Sandy attended her second show. The booth cost was $100. By the end of this show, she earned $569.13 in net profit. Additionally, Sandy added 48 contacts to her mailing list, and earned another $135.00 yesterday from a lead generated by the show. She attributes her recent success with her return to business basics.  Excellent research, planning and execution gave her the tools she needed turn her art into profit. She recommends anyone interested in turning their art and crafts into profit, take advantage of all the information and advice that is out there to help small businesses and artists. She found FairsandFestivals.net a great place to start.

We love comments from momgagdget.com readers. Do you make jewelry, paint, knit or participate in other crafts? Have you considered selling your work? What business resources do you like? If you do have a craft store online tell us about it and include a your link so the rest of our visitors can visit your site too.

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{ 7 comments… read them below or add one }

Gidge March 27, 2011 at 10:50 pm

This is perfect timing! I have been thinking about how I can add to my family’s income. I knit unique and stylish ponchos that I have sold to friends. I was wondering if I should try it as a business, but had no idea where to start. Etsy.com has some good articles, but I will check out fairsandfestivals.net too. Thanks!

Tie Dye Peace Sign May 18, 2011 at 8:07 pm

Etsy has a vast amount of articles, that will get anyone up and running with there promotions. Plus they also have, a lot of free sites that you can leave your shop address at :)

Shakira October 25, 2011 at 1:22 pm

I have started my new business venture in photography instead of painting. (I’m horrible at art)
I like taking bright color photoshots of anything vivid and alive, especially in the countryside.
I have bought a very reliable, capable and slim camera and camcorder devices for a mere $190, which I carry out with me everywhere I go, just in case the perfect photo opportunity arises. The website I bought from can be seen in my name’s source. It’s a Flip Ultra HD camcorder. Needless to say it has become part of my daily gadgets together with my Nokia mobile phone.

My friend has a blog where she offered to sell my photography online, in digital format for a 25% profit from the selling price. All I do is send my new photos to her through Skype.

It may not be the most profitable business and I certainly have to keep my daily job as a secretary, but I am a happy mom with that additional income from my own passion in photography. I managed to hit two birds with one stone as they say!

Scott April 3, 2012 at 2:44 pm

Taking an occasional loss is not always a bad thing. Learning from these losses can make you more successful in the future.

Net10  August 15, 2012 at 1:10 pm

Fairs and festival looks interesting. I’ll join!

Sarah @ Family. Food. Fiesta. November 26, 2012 at 5:38 am

I have to agree with Tie Dye Peace Sign above. I like using Etsy. It’s online and crafty. Also, you should check out “Regretsy”…it makes fun of some of the stuff on Etsy and is really humorous. It’s a great laugh.

Janina December 11, 2012 at 11:44 pm

My mom made use of her cooking skill as the source of income of our family for like years. She cooks really really good! The things you posted there could surely help her and in some way improve her knowledge on how to manage small businesses like hers. Allow me to thank you for this post in behalf of my mom! :)

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