Are you an artist or crafter? Have you ever dreamed of turning your passion into profit, but wondered how to go about it? As with any successful business: research, planning and execution are fundamental to turning your art into profit. FairsandFestivals.net is a terrific website filled with free articles, tools and advice to help potential artistic entrepreneurs. It also has a paid section that helps experienced craft sellers use advanced search to find detailed vendor specific information regarding booth costs, application deadlines and show ratings from the seller’s perspective.
My neighbor Sandy paints beautiful water colors. For years friends suggested she sell her art. Finally, last summer, she hosted a booth at our local art festival. After 3 long days of selling, and $700 invested in her booth and display, Sandy grossed only $300 in sales. Totaling all her costs, she realized her actual losses were more than $800. She made a pact with herself to figure out how to turn this loss into a lesson.
Sandy began researching successful sellers to learn their secrets. On the FairsandFestivals.net website she discovered the right show, and the right location at a show could make the difference between profit and loss. She also used their downloadable checklists and matrices to calculate what paintings produced the highest profit margins and what inventory would sell best where. She also connected with experienced show artists that shared insights into taxes, insurance, marketing and equipment.
This past weekend Sandy attended her second show. The booth cost was $100. By the end of this show, she earned $569.13 in net profit. Additionally, Sandy added 48 contacts to her mailing list, and earned another $135.00 yesterday from a lead generated by the show. She attributes her recent success with her return to business basics. Excellent research, planning and execution gave her the tools she needed turn her art into profit. She recommends anyone interested in turning their art and crafts into profit, take advantage of all the information and advice that is out there to help small businesses and artists. She found FairsandFestivals.net a great place to start.
We love comments from momgagdget.com readers. Do you make jewelry, paint, knit or participate in other crafts? Have you considered selling your work? What business resources do you like? If you do have a craft store online tell us about it and include a your link so the rest of our visitors can visit your site too.